- 11 Feb
OpenWorks Experiences Record Franchise Growth in 2015
Integrated Facility Services Franchise to Continue Bold Franchise Sales in 2016
PHOENIX, AZ (PRWEB) FEBRUARY 05, 2016 – OpenWorks experienced tremendous growth in 2015 by adding a record 69 new franchise locations across seven markets. It marked the first time that OpenWorks exceeded its annual franchise sales goal for a given year.
OpenWorks expanded into two new territories in 2015, first breaking into the Northern California market with the opening of an office in Emeryville, CA, and then adding an office in Denver later in the year. The first franchise in Colorado was sold in December. This business growth added hundreds of jobs around the country and increased the total amount of facilities now served by OpenWorks to more than 1,900.
Under the direction of a franchise manager and a team of regional directors, OpenWorks was able to strategically identify their target audience for franchise candidates through extensive market research. They also received a number of internal referrals from existing franchisees that often provide top recommendations for potential candidates within the field. The company also redesigned their franchisee training program in 2015 to help attract and prepare owners who do not have a background in the cleaning industry.
OpenWorks will continue their growth with plans to expand into six additional regional markets in 2016, starting with offices in Tampa Bay and Atlanta in the first quarter. They also intend to open 103 new franchises across the country this year. By the end of the month they will complete the hiring of 14 new employees in their existing and upcoming markets.
As a result of the business growth, OpenWorks recently promoted three Regional Directors – Matt Hamilton, Steve Moore and Spencer Stevens – to Divisional Vice Presidents. The company will hire new Regional Directors, and the team will work to reach their sales goals as well as improve franchise and sales training. OpenWorks is aggressively adding customers in territories across the country, which is a tremendous benefit to prospective franchise candidates as they know there is an established market for their services.
Along with a growth in franchises and markets, OpenWorks made several major additions to their line of services in 2015 to include work such as landscaping and pest control. By expanding the scope of their work, OpenWorks is now able to offer a comprehensive selection of services to their customers to better meet the extensive needs of each facility they serve. Their cleaning, maintenance and repair work now covers areas such as exterior care, handyman services and HVAC units.
OpenWorks Founder and CEO Eric Roudi said the company was able to build upon their growth from last year and has set high standards for expansion in 2016.
“This is a time of unprecedented growth and success for OpenWorks,” said Roudi. “After exceeding our franchise sales goals last year, we plan on adding more than 100 new locations this year while nearly doubling the number of markets in which we operate. This record expansion is a testament to our hard working sales teams, talented franchisees and the fantastic comprehensive integrated facility services offered by OpenWorks.”